A Premier Seed Brand


Channel specializes in corn and soybeans. Each day, we strive to deliver the best customer service in the industry by knowing our customers and the products that work best on their fields. Channel is now the third largest seed corn brand and the fourth largest soybean seed brand in the country.



Seedsmanship At Work



Every bag of Channel seed represents our commitment to providing farmers with the best service, technology and products available.


Contact a local Channel Seedsman


Tim Jarchow    507.283.9555  Luverne Farm Store

Brad Ver Steeg 507.283.9555


We focus on our customers and the seed products they choose. Our direct sales approach allows us to know more about our customer's farm operations, so we can offer top-tier service and recommend the best genetics, traits and seed treatments.


Channel Seedsmen have a direct connection to:

* Top-performing genetics that are sourced globally and tested locally.

* Monsanto's robust technology pipeline of products and services.

* The newest Genuity brand traits


Since 1948 the Luverne Farm Store, and recently the Luverne True Value, have been dedicated to providing high quality products with outstanding customer service. We conduct business with honesty, fairness, loyalty, leadership, and hard work. The Luverne Farm Store and Luverne True Value take pride in measuring our success, based upon the ongoing success of our customers.